EN

NL
EN
Introduction Definitions Login User profile Chatbot Menu
Home Dashboard Newsletters & Lists Leads 360° customer view Clicks Web Recognition Campaigns Overview Create Manage Search Selections Overview Create Manage Search Open Lock Template Runs Overview Search Schedules Overview Search Monitor Overview
Operation Campaign Working with blocks Connecting blocks Grouping blocks Add Memo Signal Context menus Settings Coding information
Select & Segment Select Split Sample Switch Deduplication Communication pressure Combine & Exclude Combine Exclude Enrich & Edit Upload file Import file Snapshot Web service Enrichment Datamart Aggregations
Channels
Email Create Edit Personalization AI Assistant User content Hyperlinks Mapping RSS Settings Contacts Validation A/B testing Test Additional
Preview Export SMS App messages Webpush Landing page Website personalization Content Newsletter wizard Dynamic content HTML editor Data capture RSS Funnel
Key path
Execute Schedule Webhook Time zones
Email reports
General settings TID info Email info Templates Management dashboard Admin settings
Access & entitlement Repository Authorization Email Trackers Tags Statistics Inline CSS Web Embedded forms Integration AI Assistant Webhooks Web service Datamarts Datastores Datalayers System datamarts System E-mail servers Domains Authorization Themes Output blocks Tokens TP Leads Group definitions Leadtype definitions Property definitions Ezines Business Units Ezines Property
Entities XML Preference Center Processes Housekeeping Bot click filtering Mail processing and email address status Feedback loop Number of records in Ternair CDP datastores

Mail processing and email address status

Suppression list

The suppression list contains e-mail addresses where it has been determined that mail cannot be delivered there. The list is automatically maintained by Ternair.

An e-mail address appears on the suppression list for undetermined time:

  • In the case of two hard bounces

  • In the case of a feedback loop (by default, if no client-specific feedback loop process is configured)


An email appears temporarily (14 days) on the suppression list:

  • If the email address soft bounces more than twice within 14 days.


E-mail address status

The status of an e-mail address is constantly monitored and when it is part of an e-mail transmission.

The status 'not valid' is applicable:

  • If the e-mail address is on the suppression list

  • If the e-mail address is empty or the format is wrong


Manually reset e-mail address status

E-mail addresses that have the status 'not valid' can be manually reset to 'valid', making them mailable again. The email address is then allowed once. All of the above checks are reinstated from the date the reset was performed. Note that any blacklist administration is not changed.

Dispatch process email & rejected

E-mail addresses are checked against a checklist before dispatch.

Filters:

  • All email addresses that appear on the blacklist (if set)

  • All email addresses on the suppression list, unless the status of the email address has been manually reset before the most recent bounce/feedback loop

  • All email addresses with a status of "not valid"


E-mail addresses that meet these criteria are removed from the mailing and reported as "rejected" in the statistics. If necessary, the status of the email address is updated.

In this article

Mail processing and email address status Suppression list E-mail address status Manually reset e-mail address status Dispatch process email & rejected

Copyright © 2025 Ternair.