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Audience Builder (data)

Select & Segment Select Split Sample Switch Deduplication Communication pressure Combine & Exclude Combine Exclude Enrich & Edit Upload file Import file Snapshot Web service Enrichment Datamart Aggregations

Campaign Builder (channels & content)

Channels

Email Create Edit Personalization AI Assistant User content Hyperlinks Mapping RSS Settings Contacts Validation A/B testing Test Additional

Preview Export SMS App messages Webpush Landing page Website personalization Content Newsletter wizard Dynamic content HTML editor Data capture RSS Funnel

Key path

Automation

Execute Schedule Webhook Time zones

Reports

Email reports

Manage

General settings TID info Email info Templates Management dashboard Admin settings

Access & entitlement Repository Authorization Email Trackers Tags Statistics Inline CSS Web Embedded forms Integration AI Assistant Webhooks Web service Datamarts Datastores Datalayers System datamarts System E-mail servers Domains Authorization Themes Output blocks Tokens TP Leads Group definitions Leadtype definitions Property definitions Ezines Business Units Ezines Property

Entities XML Preference Center Processes Housekeeping Bot click filtering Mail processing and email address status Feedback loop Number of records in Ternair CDP datastores

Landing page

You can use landing pages in Ternair Campaign. These can be accessed from a hyperlink in an email. To do this, use the href:

%%landingpage%%%{templatecode}%%%

{templatecode} is the unique name of the landing page

Example
<a href="%%landingpage%LP1%%" target="_blank">Click here for the landing page!</a>

From the New Landing Page button on the Landing Page tab of the templates screen in Ternair Campaign, new landing pages can be added.

The template can be renamed, edited and deleted by pressing the gear icon.

Add landing page

Create a template by pressing the green New Landing Page button.

In a template, the code, description, tags and a thumbnail are displayed on the left side. On the right side you can find the settings.

No.	Name	Description
1	Code	The code is the value that links the landing page to an e-email links
2	Description	The description can be used for a more detailed description of (the content of) the landing page
3	Tags	Add tags to filter templates by tags
4	Thumbnail	Smaller version of the template
5	Preview	(Pre)view of the (personalized) landing page on desktop or mobile
6	HTML	Add Add HTML
7	Snippets	Select snippets
8	Validate	Validate content template
9	Data capture	If a landing page contains data collection features (e.g., a survey), then check "Data Capture. This will load the necessary data collection scripts for this landing page.

Editor

A code and description are required when a new template is added. Tags are optional. The code is the value that links the landing page to an email. The description can be used for a more detailed description of (the content of) the landing page.

HTML

Fill in the HTML for the landing page on the 'HTML' tab. On a landing page, the same personalization options are available as in an email template.

See HTML editor for a list of all features.

Snippets

Drag one or more snippets from the 'Snippets' tab to the left side of the block to build a landing page with snippets.

You can find your own snippets in the local archive (identified by the marker icon). You can find the global snippets in the global archive (identifiable by the globe icon).

Validation

Validate content of the landing page.

Use the button at the top right to re-run the validation.

More details: Validation.

Data capture

If a landing page contains data capture functionalities (for example, a survey), check 'Data Capture'. This will load the necessary data capture scripts for this landing page.

A data capture can be defined in a landing page with an unlimited number of attributes. This gives you the ability to collect, enrich and capture relational data.

See Data Capture for an overview of the (default) data capture values and how to include these values in a template.

Data capture properties

The data collected via the default fields in a landing page is available in real-time in the 'Data Capture' entity, found under the source 'Campaign Information (Ternair).'

Data collected via other fields is available in real-time in the entity 'Data capture properties' under the source 'Campaign Information (Ternair)'.

The following metadata is added to the data in the 'Campaign Information (Ternair)' resource:

date
selection_id
run_id
block_id